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Online Training Course on Fundamentals of Social Media Marketing (Social Media Marketing (SMM))

Social Media Marketing (SMM)

215 learners in this course
(15)
RATINGS
5
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Course Faculty
Advisor2U
Advisor2U
Expert Consultant in Social Media and Digital Marketing more>>

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Course Offerings
  57 lecture topics
  8+ hours of video lectures
  5+ practise tests with solutions
  Interactive discussion forum
Special Add-ons (Free with Course)
Certificate for Fundamentals of Social Media Marketing (Social Media Marketing (SMM))
Certificate
Course Completion Certificate will be issued by Advisor2U
*Important: Certificate will be awarded only after completion of all video lectures, practise tests and the Final Exam.
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This Online Training Course on Social Media Marketing is delivered by Dr. Kumuda Gururao of Advisor2U.com, a leading consultant / advisor in Social Media Marketing.

This Course covers the detailed concepts of Social Media Marketing including platforms like Facebook, LinkedIn, Twitter, Google+, YouTube, Pinterest and more.
Curriculum
I
Introduction to Social Media Marketing
1 What is social media marketing 12:03
2 Importance of framing a policy 06:05
3 Framing right policy for your company 02:50
4 Managing social Media Preview 03:41
5 Case study 06:36
6 Summary of the Session 02:51
II
Twitter
7 Introduction to Twitter 21:14
8 Exploring main features of Twitter 21:12
9 Monitoring your brand on Twitter 05:22
10 Engaging the audience 11:19
11 Case study 01:52
12 Success story 06:47
13 Summary of the Session 02:45
III
Facebook
14 Creating Professional page 08:45
15 Customizing tabs 08:56
16 Create professional updates 13:46
17 Establish Interactivity 21:11
18 Success story 06:44
19 Summary of the Session 02:26
IV
LinkedIn
20 Creating personal professional page 12:15
21 Creating professional page for company 10:04
22 Adding Connections 03:15
23 Adding value by participation 10:14
24 Engaging the audience 20:40
25 Success story 04:44
26 Summary of the Session 02:32
V
Google Plus
27 Creating Google Plus account page 19:47
28 Adding updates 04:40
29 Engaging the audience 21:10
30 Success story 05:17
31 Summary of the Session 02:12
VI
Blogs - Blogger, Wordpress
32 Setting up Blog in Blogger or WordPress 26:03
33 Promoting the Blog through Social Networks 16:43
34 Success story 03:38
35 Summary of the Session 02:04
VII
Pinterest
36 Creating business page 09:00
37 Creating boards and adding pins 15:00
38 Adding friends 03:34
39 Promoting your business 09:56
40 Success story 05:22
41 Summary of the Session 02:24
VIII
YouTube
42 Creating account and creating a channel 20:27
43 Uploading the video 04:23
44 Adding subscriptions 03:16
45 Promoting your business by sharing the video 11:21
46 Case study 07:04
47 Summary of the Session 03:09
IX
WhatsApp
48 Downloading WhatsApp Messenger 12:46
49 Creating groups from Contacts 05:50
50 Promoting Business Using WhatsApp 13:15
51 Case Study 05:19
52 Summary of the Session 02:03
X
Social Media Monitoring Tools
53 Purpose of social media monitoring 04:39
54 Social media monitoring tools 06:40
55 Exploring social media monitoring tools 21:41
56 Case Study 07:53
57 Summary of the Session 02:29
  SMM Test 1  
  SMM Test 2  
  SMM Test 3  
  SMM Test 4  
  SMM Test 5  
  SMM Final Exam  
Anyone interested to understand and gain knowledge in Social Media Marketing can attend this course.

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How long is a course active?

Most courses are self paced courses with a typical duration of 6 months (180 days) access period. This means, you get 180 access to the course from the moment you enrol into it. You can extend you access by 180 more days at any point during the subscription or post expiration of subscription. Some courses are Live Online Classroom courses that are date and time specific. Please visit the respective course page to know more.

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Mr. vikash testSATISH THAPLIYAL
GM RETAIL, FRONTIERRAAS GROUP
very good course ,
Mr. vikash testVaibhav Kumar
Founder, medicalbooksonline.in
Little slow, But helpful.
vikash testVishwajeet Ajay Jana
Digital Marketer and Consultant, Rhyzome
Amazing course! Explained in a very simple manner.
vikash testSAKET
IT IS A GOOD COURSE, EXPLAINED VERY WELL
Mr. vikash testSAMRAT ROY
its good.

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