Social Media Marketing (SMM)


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Learners
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This Online Training Course on Social Media Marketing is delivered by Dr. Kumuda Gururao of Advisor2U.com, a leading consultant / advisor in Social Media Marketing. This Course covers the detailed concepts of Social Media Marketing including platforms like Facebook, LinkedIn, Twitter, Google+, YouTube, Pinterest and more
Course Faculty
Advisor2U
Advisor2U
Expert Consultant in Social Media and Digital Marketing more>>
Course Offerings
57 Lecture Topics
8+ Hours of Video Lectures
5+ Practise Tests With Solutions
Interactive Discussion Forum
Course Completion Certificate
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Online Training
  • 180 Days access to HD Video Lecture delivered by industry experts
  • Interactive Discussion Forum for solving queries.
  • Course Completion Certificate
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Corporate Training
  • Hybrid (Online + Onsite) Learning Approach.
  • White Labeled Learning Management System (LMS).
  • Standard/customizable dashboards for individuals and teams.
  • Affordable Pricing.
  • Dedicated Account Manager.
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Course Overview
This Online Training Course on Social Media Marketing is delivered by Dr. Kumuda Gururao of Advisor2U.com, a leading consultant / advisor in Social Media Marketing.

This Course covers the detailed concepts of Social Media Marketing including platforms like Facebook, LinkedIn, Twitter, Google+, YouTube, Pinterest and more.
Course Curriculum
--- 1. Introduction to Social Media Marketing
1 What is social media marketing 12:03
2 Importance of framing a policy 06:05
3 Framing right policy for your company 02:50
4 Managing social Media Preview 03:41
5 Case study 06:36
6 Summary of the Session 02:51
--- 2. Twitter
7 Introduction to Twitter 21:14
8 Exploring main features of Twitter 21:12
9 Monitoring your brand on Twitter 05:22
10 Engaging the audience 11:19
11 Case study 01:52
12 Success story 06:47
13 Summary of the Session 02:45
--- 3. Facebook
14 Creating Professional page 08:45
15 Customizing tabs 08:56
16 Create professional updates 13:46
17 Establish Interactivity 21:11
18 Success story 06:44
19 Summary of the Session 02:26
--- 4. LinkedIn
20 Creating personal professional page 12:15
21 Creating professional page for company 10:04
22 Adding Connections 03:15
23 Adding value by participation 10:14
24 Engaging the audience 20:40
25 Success story 04:44
26 Summary of the Session 02:32
--- 5. Google Plus
27 Creating Google Plus account page 19:47
28 Adding updates 04:40
29 Engaging the audience 21:10
30 Success story 05:17
31 Summary of the Session 02:12
--- 6. Blogs - Blogger, Wordpress
32 Setting up Blog in Blogger or WordPress 26:03
33 Promoting the Blog through Social Networks 16:43
34 Success story 03:38
35 Summary of the Session 02:04
--- 7. Pinterest
36 Creating business page 09:00
37 Creating boards and adding pins 15:00
38 Adding friends 03:34
39 Promoting your business 09:56
40 Success story 05:22
41 Summary of the Session 02:24
--- 8. YouTube
42 Creating account and creating a channel 20:27
43 Uploading the video 04:23
44 Adding subscriptions 03:16
45 Promoting your business by sharing the video 11:21
46 Case study 07:04
47 Summary of the Session 03:09
--- 9. WhatsApp
48 Downloading WhatsApp Messenger 12:46
49 Creating groups from Contacts 05:50
50 Promoting Business Using WhatsApp 13:15
51 Case Study 05:19
52 Summary of the Session 02:03
--- 10. Social Media Monitoring Tools
53 Purpose of social media monitoring 04:39
54 Social media monitoring tools 06:40
55 Exploring social media monitoring tools 21:41
56 Case Study 07:53
57 Summary of the Session 02:29
SMM Test 1  
SMM Test 2  
SMM Test 3  
SMM Test 4  
SMM Test 5  
SMM Final Exam  
Eligibility Criteria
Anyone interested to understand and gain knowledge in Social Media Marketing can attend this course.
Ratings & Reviews
Mr. SATISH THAPLIYAL
GM RETAIL, FRONTIERRAAS GROUP
very good course ,
Mr. Vaibhav Kumar
Founder, medicalbooksonline.in
Little slow, But helpful.
Vishwajeet Ajay Jana
Digital Marketer and Consultant, Rhyzome
Amazing course! Explained in a very simple manner.
SAKET
IT IS A GOOD COURSE, EXPLAINED VERY WELL
Mr. SAMRAT ROY
its good.
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Course Expert
Advisor2U
Advisor2U
Dr. Kumuda Gururao, the founder of Advisor2U.com, is a renowned Independent Consultant/Advisor for eLearning, Educational Technology and Social Media Marketing. She has participated in various National and International Workshops and as an Expert Spearker in Digital Marketing and Education Technology summits.



She is a member of SETRAD (Society for Educational Technology Research and Development) and has published ebooks related to Marketing. She is the recipient of ‘Best Citizens of India’ Award given by The International Publishing House, the world’s most leading biographical specialists during Dec 2012, ‘Bharat Excellence Award’ for the year 2010 and ‘Shiksha Rattan Puraskar’ by IIFS in 2012.

Her profile is featured in ‘Biography Today – India’ for the year 2011 by Rifacimento International, FAMOUS INDIA: Nation’s Who’s Who 2011 by Reguerdon Inc., ‘Asia – Men & Women of Achievement’ by Reguerdon Inc. 2011, Asia / Pacific Who’s Who by Rifacimento International, Vol 10, P 131, Nov. 2010 and Asian Admirable Achievers by Rifacimento International, Vol IV, P 147, Jan 2010’
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